Music Promotion With TikTok – How Does The Algorithm Work?

The popular social video platform from China nowadays is used not only for funny challenges. It has become quite influential in the USA, helping many artists rapidly climb to the top of their career ladder. It’s mostly because of the algorithm that helps videos to rack up and award the track with a viral status….

How Covid-19 Changed The Music Industry

During the Coronavirus pandemic, many industries were hit very hard, and some are barely recovering. One of the sectors most affected by this pandemic is the music industry. As an estimation, around 10 billion dollars have been lost in sponsorships, with more being lost in the future, and the shutdown continues and a normal situation…

Everything you need to know on how to promote your music on Soundcloud in 2020

We all know that Soundcloud is taking leading positions in the streaming music field. For example, consider user-generated content and strategic investments made by companies to stay one step ahead of the game. Soundcloud has raised $ 75 million from satellite radio giant SiriusXM, owner of the streaming giant Pandora, which maintains an advertising partnership…